It is a given that any company or organization hoping to be competitive (online or offline) has to also have a web presence. Of course, it is not just any web presence, but a contemporary and well-designed one that says “professional”, “relevant”, and “up to date”. Many turn to the template friendliness of WordPress website design, but still find they don’t have the kind of time, experience or skill needed to make it work as a key part of their digital marketing.
Tree Ring Digital is a digital marketing agency that provides that kind of skillful design, and more to clients in Denver and its surrounding areas. Not stopping at websites alone, the firm implements many innovative marketing ideas that can only be brought to life through premium and insightful design. While you may not think of this as an absolute essential, let’s look at four reasons you do want a great design for your website and marketing:
1. Custom design – When you are in search of WordPress website design, you know that customization is possible. Unless you know how to tweak the various themes, though, you will not get the digital marketing impact that professional design creates through the integration of everything from blogs and social media marketing to careful selection of short and long tail keywords.
2. Visual appeal and navigation – You may not know that the way a site navigates and the colors used are a huge part of that site’s potential success. Professionals who can offer a clean, branded website that gives a positive user experience are your prime path to success.
3. SEO success – SEO is Search Engine Optimization, and it is a technique best left in the hands of professional designers who know how to build the site around those words and get you in search engine results that matter most. After all, if a site is poorly designed, even the best keywords won’t generate success. When you work with experts, they place your keywords exactly where they need to be for optimal results.
4. Technological updates – As the Internet evolves, new technologies emerge. Whether it is RSS feeds, video integration or something even more advanced, experts have the knowledge to add the very latest features to your site.
Don’t believe the hype around themes and DIY website design. It is a very complex matter that requires time and expertise. The team at Tree Ring Digital can help with WordPress website design and much more.